TikTok is introducing a updated setting that allows them to reduce the quantity of artificial intelligence-produced content appearing in their timelines. This move comes as the company revealed that it now features over 1 bn content made with AI.
Testing and Rollout
The new functionality is being tested over the coming weeks before a global release. This development comes amid a surge in AI content, fueled by recent AI video creators.
The Broader AI Trend
Studies have shown that approximately a tenth of the fastest-growing channels on another major platform only show AI-generated videos. A large amount of this material is classified as low-quality AI content, a term for poor-quality, mass-produced content that is typically illogical or bizarre.
Our research shows that numerous viewers appreciate content produced via AI tools, from digital art to informative clips, and we want to offer the community the power to adjust the amount of that, according to their own likes,” stated a spokesperson.
Volume and Proportions
The platform disclosed that there are presently 1.3 billion videos on its network labeled as artificially created. Overall, in excess of 100 m videos are uploaded to the service each day, making AI-generated material a relatively small part of its total content library.
How to Adjust Settings
Viewers will be able to decrease or raise the volume of AI content they view by using the content preference setting in the application and picking the AI content topic. Other topics that are already be modified under the setting cover current affairs, clothing, beauty, and dance.
Platform Guidelines
TikTok’s policies mandate content makers to label convincing AI-generated content, and it prohibits harmful AI impersonations of public figures or crisis events. Any realistic AI video that is without a tag can be removed under its community policies.
Furthermore, the service will henceforth attach an artificially created tag to content created with its proprietary AI systems, or identified by an cross-platform project for spotting AI-generated material. This measure is designed to stop users from attempting to evade the labeling process.
Responsible AI Funding
The platform is additionally establishing a $2m AI literacy fund for specialists and groups to create learning resources about ethical AI use. This initiative will assist educational bodies dedicated to teaching computer science.
Platform Protection
TikTok has defended its content review process, during discussion over plans to make redundant numerous safety staff in Britain. TikTok is planning to reduce a significant number of roles in its user protection team in London, with trade unions and online safety experts expressing worry that staff are being displaced by automated systems.
A company official stated that human moderation would still have a role, but automated tools can safeguard staff by filtering out the most distressing content prior to it has to be seen by staff. The company stated a significant reduction in explicit and harmful content seen by safety staff over the previous year due to reliance on its machine learning processes.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we further consider it’s extremely critical to limit contact with unsafe media as swiftly, which is the area in which a significant AI assistance is proving valuable operate efficiently.”
